via Brent Read - Senior Sports Writer (The Australian).
5:28PM FEBRUARY 5, 2021 (before Adam Elliott incident).
Well there aren't many major hardware giants anymore. Home Hardware about a decade ago were looking to sponsor the NRL, Mitre 10 and even Stratco I wouldn't call "giant", and that leaves Bunnings.
Would have been a huge coup, but in many ways, the NRL only have themselves to blame for this. Should have come down heavier on them at first.
5:28PM FEBRUARY 5, 2021 (before Adam Elliott incident).
The NRL thought they were close to striking a multimillion-dollar deal with a major hardware giant, but the company is believed to have backed off amid fears that their brand could be tarnished by NRL players.
It is understood the NRL is still hopeful that they can rescue the deal, but weeks like this haven’t helped.
“The players are costing the game millions,” one influential figure told The Weekend Australian.
Well there aren't many major hardware giants anymore. Home Hardware about a decade ago were looking to sponsor the NRL, Mitre 10 and even Stratco I wouldn't call "giant", and that leaves Bunnings.
Would have been a huge coup, but in many ways, the NRL only have themselves to blame for this. Should have come down heavier on them at first.